I am a proud South Londoner at heart, and no matter how far I’ve traveled, it will always feel like home.

My journey in retail began on the shop floor at Selfridges, where I built a strong foundation in customer service and visual storytelling. Over time, I advanced into visual merchandising and eventually transitioned into buying roles for Selfridges and other prestigious department stores. Later, while living in Berlin, I had the privilege of leading a large team for an international company, further honing my expertise in retail strategy, trend discovery, and leadership.

Interior design and personal shopping feel like a natural progression for me. I’m passionate about meeting new people, exploring different cultures through travel, and discovering beauty in the everyday. These experiences have deeply inspired my love for creating spaces and objects that bring joy and meaning to people’s lives.